Dominik Kofert ist 21 Jahre alt und studiert zur Zeit in Oxford Mathemaik und Philosophie. Korn nennt sich der deutsche Computerspieler. Die Spieler sind in Clans. Pokern bei lm-esthetic.com - Interview mit Dominik Kofert Testbericht Die Beliebtheit des Poker ist schon. Dominik Kofert's Results, Stats. AKA Dominik Koffert.
Dominik Kofert von PokerStrategy bei DRadio-Wissengründete er zusammen mit Dominik Kofert die mit über 8,7 Millionen Mitgliedern (Stand ) weltweit größte Pokerschule lm-esthetic.com (Sitz in. Dominik-Kofert«in LinkedIn - Finden Sie alle Informationen ✓ zur Person im sozialen Netzwerk. Dominik Kofert glaubt an Zahlen und Fakten, nicht an Magie. Der Jährige ist ein wahrer Koloss, die Haare lang, am Kinn ein Bart. Auf den.
It was purely a coincidence, so to speak. We basically met online, and then we met up. Chance occurrence. Dominik : Well, I kind of turned into a business guy over the years.
I was also always the front-facing person. In our forums, for example, I, myself, have more than 12, postings.
I still am in daily touch with the community. In the early days, I did most of the poker coaching myself. I wrote lots of the strategy articles myself.
Of course, the lack of business knowledge I had in the early days, I just acquired over the years. Warren : Great. How many employees does the company currently have?
Are there multiple offices or one office? Can you tell us about the corporate makeup of the business? Dominik : We are based in Gibraltar.
We have full-time employees here. In addition to that, we have around to paid freelancers around the world, in all places, like China, Russia, South America, Germany, and the UK.
Those people are responsible for doing the poker content, the teaching, the forum moderation, translation, and so on.
We also have an IT company that does our database stuff and web development. They are based in Germany with about 70 people.
In total, that makes or so, of which are full time and to are freelance. Warren : Wow. How do you find these freelancers? How do you find good quality freelancers to work with you?
At the end of the day, it took us almost five years. Basically, we recruit from within our community. We have more than 5. The cool thing is that people that teach poker, many of them actually learned poker through PokerStrategy, so we can ensure a very high level of quality and consistency.
Finding freelancers is maybe not that hard. Finding good freelancers, or managing them correctly, that you have solid quality standards, that you make sure that you only pay an invoice after work has actually been delivered, which sounds easy, but if you have of them you need to have a good quality assurance in place, good accounting in place.
Those kinds of things are what we have learned and perfected over the years. The main source of recruitment is clearly our community.
What are the different business models that Poker Strategy employ to generate revenue? Dominik : Well, the key business model has really always been the same.
Once they have learned how to play, there are two ways that they can play poker for real money. One is that they deposit money straight away or the other option is that they take one of our free money offers, which is the promotion that we have been running for almost five years.
Or, through another micro bankroll that a few poker rooms give out for themselves. Once they have money on the site, either by making a deposit or getting the free money offer, and they start playing, as an affiliate, we earn a revenue share or CPA revenue.
It is really our goal to make them enjoy poker as much as possible and teach them how to play. Then, of course, many players will be able to become sustainable poker players or even winning players.
They might still enjoy the game and play for fun, even over a longer period of time. Our customers really like it because our interest is clearly aligned with them.
That has been working quite well. In terms of business models, revenue share is obviously a main component. Do you do CPA hybrid deals, just in terms of your actual commercials that you cut with various operators?
Dominik : It really depends. Our view is always, if we work with the poker room, to treat a CPA player exactly the same as we treat a revenue share player.
We would never discriminate against customers because one customer might be CPA and the other might be revenue share.
For us, we treat it very agnostically. It really mostly depends on the preferences of the operators. If they prefer revenue share, we can do revenue share.
We really see it as the same thing, ultimately. In the long-term, it really is. Warren : In terms of traffic, how many page views does PokerStrategy receive on a monthly basis?
Dominik : Let me quickly double-check. On a monthly basis, we have about 90 million page views. Over the last year, it was in total 1. Warren : Without giving any specifics, what are the major markets that comprise of that 90 million?
Dominik : Well, our strongest market is the Russian-speaking countries. That followed by the German-speaking countries. Then, you would have Spanish, French-speaking countries, Italy of course, all the regulated markets are also strong.
Then, it kind of diversifies. In total, I would say we have managed to become quite successful in pretty much all of the languages that we offer.
Our share of page views is almost getting a strong focus on the Russian market because there we are very successful.
It just shows that our business model really works in different markets and different regions. Many affiliates look at only first-time monthly depositors.
I know that your business is a little bit different. Can you tell our audience a little bit about the difference between the two and why looking at real money players is important for your business?
Just a little bit of insight. Is that true? Dominik : Yeah, of course. The poker media itself has become the centre of a scandal this week, as industry news website iGaming Post was outed for blatantly plagiarising the work of others.
I noticed this myself a few weeks ago when PokerFuse pointed out on Twitter one of their stories had been lifted by iGaming Post and passed off as their own, and yesterday a blog post from 4Flush.
A twoplustwo thread and multiple tweets have since been posted outing the website, yet amazingly not only have they not responded to any of them, they even continued to post another news article written elsewhere as their own today.
I have been the victim of plagiarism myself multiple times, and also recently discovered that my book with Jared Tendler had been translated and distributed in another language without our permission.
In the online age, the most striking thing for me has always been how on earth these people think they can get away with it. I have a suspicion that the iGaming Post website is treated more as a token website with which to give some leverage to their awards ceremony and other ventures, rather than using it as an acquisition tool in itself.
Most importantly, it is very important to give proper citations where appropriate. You avoid a backlash like the one iGaming Post faces right now for a start, it also makes you look more professional and trustworthy to your readers, and I am sure in most cases the original sources are highly appreciative of the back links to their sites.
In the Twitter age you simply cannot wait for something to blow over. Not responding to this backlash quickly is going to hurt them bad and really paints a picture that they are out of touch with the industry and technology in general.
The poker world is a small world, especially in the age of social media. The longer iGaming Post take to address this, the more momentum they will give the poker media to possibly shame them out of existence with their advertisers.
Newsjacking is a trend in online publishing, where where you inject your own ideas into breaking news, in order to get coverage yourself.
I did a simple newsjack this week. After the WSOP finally released their schedule, after putting out the initial release, I followed it up with a column where I shared my thoughts on the changes to the schedule.
It was an easy content decision to make, because the conversation of the WSOP was ripe and people still wanted to discuss and read about it.
When timed well, newsjacking can bring with it a lot of free publicity, traffic and authority. A great example of newsjacking for marketing purposes in poker came this week.
This came hot off the heels of a video of them being released which had evidence of their alleged cheating at a Partouche Poker Tour final table.
Have Pasqualini and Rossi been banned from a casino, tour or event as a direct result of this suspension?
Many are having a difficult time finding a better business model, but the prospect of selling out to a major network may reinvigorate their efforts.
BetMGM is owned and operated by…. The start of December always marks the beginning of the festive season with all sorts of promotions and giveaways….
They've probably wasted a lot of money and time focusing on that and as a result they lost their competitiveness on their product and on the marketing side of things.
Where we could be very interested in the US market is through helping companies build their own poker school on a white-label basis. If the market does become regulated then we hope that it will be done on a federal level.
Everybody that isn't already in the US or a state as a part of the historical gambling landscape would probably prefer federal.
Especially from an online point of view state-by-state legislation would be a disaster. That's not how the internet works and you can also see with the recent European regulation that the segregation of markets and liquidity pools is just a huge hurdle.
The results that were delivered from state-by-state regulation, in France and Spain for example, are performing far below expectations. Where do you think the mobile poker market is in terms of its development and what are the biggest challenges in it?
There is a big market for mobile poker and we do feature it on PokerStrategy but we don't have a dedicated mobile section because on a modern smartphone you can browse desktop sites quite well.
The question of what you call 'mobile' is then subject to debate because a laptop isn't considered mobile by the industry but I think it is. Creating a good mobile product has two main challenges.
First you have the screen size of the phone and then the difference of using a touch screen. In general, the standard poker clients that are on the PC are still pretty much the same as they were in The good thing is that if you at some stage want to have a unified client that runs on a PC, a mobile and a tablet then you're almost forced into a few of the paradigms that can't be applied to all PC poker clients.
Ultimately I see a lot of convergence there and I see a lot of room for improvement and innovation there. Innovation on PC poker clients might actually be driven by mobile devices.
Others have already reacted to the review's Read More. Online 8 Dec BGC responds to government gambling review.